Chicago Bears Clever Schedule Reveal
Every year social teams are getting better at finding ways to garnish traffic to their team's social accounts and gain more fans. It's gotten to the point that professional sports teams have expanded their marketing departments to require social media coordinators and other content creators to monitor their digital footprint and online success.
One of the most lucrative options for content are videos and memes, they can be created and edited in many different ways as you look to tailor to a certain crowd, crack a particular joke, or get the attention of a certain demographic. Sports teams have used their schedule reveals as a way to make their social pages slap. The Chicago Bears are the latest team to hop on the trend.
We have seen all kinds of memes, graphics, and videos created to show who sports teams will be facing off against, when the game will be, and where it will take place. Some of them are meant to be funny while others are meant to pump you up, either way, they are both looking for social interaction.
The Chicago Bears released their 2023 NFL football schedule for the public to see and it might've been in the most clever way possible. The caption reads "For here or to go" and then shows two different pop machines. One is labeled home or "for here" while the other is labeled away or "to go".
You can see that each "drink" is labeled with a week in the NFL schedule followed by the logo of the opposing team, the date, and then what time the game will be played. This is for both the home and away sides and displays the full schedule for the 2023 Bears as they look to take Chicago back to the playoffs for the first time in over a decade.